Looking Ahead


Financial Report



The first pillar of our work is Knowledge, where we capture and create knowledge, tools and partnerships.

Since its inception, MADE-BY has provided publicly available resources to build knowledge within the industry. Over the years, MADE-BY has continually update these tools, through on-going research, stakeholder engagement and dialogue with the industry. Our current portfolio of brand tools includes our Environmental Benchmark for fibres and the Wet Processing Benchmark. Besides the benchmarks, we provide guidance documents, training and master classes. We continue to work with others to create knowledge for the industry. Some examples for our work:

Dutch Covenant Masterclasses:

Background image: Aurélie Berne

MADE-BY is a supporter organisation within the Dutch Agreement on Sustainable Garment and Textiles, a government led initiative which has seen brands agree to tackle major environmental and labour rights issues within their supply chains. The signatory brands also agree to be transparent to consumers about the source and production processes of their collections. The Dutch government expects 80% of clothing companies in the Netherlands to sign the agreement by 2020.

MADE-BY delivered several Masterclasses on due diligence and buying practices as well as sustainable fibres and materials within the Dutch National Action Plan and Agreement on Sustainable Garment and Textiles.

Through training and individual guidance, we supported brands in understanding their responsibilities within supply chains. We guided them in setting strategies for due diligence, mapping their supply chains, as well as monitoring and reporting on their responsibilities. A tailored toolkit offered brands practical approaches to identify, prevent, reduce and mitigate actual and potential risks as explained in the OECD due diligence guidance for supply chains in the garment and footwear sector.

In the Masterclasses on sustainable fibres and materials, we trained brands on how to reduce their environmental impact by selecting more sustainable fibres and explained how to integrate them into their collections.

More information on the Textile Covenant: ser.nl/nl/publicaties/overige/2010-2019/2016/convenant-duurzame-kleding-textiel.aspx

Communication and Training Material:

We also created a variety of training materials for brands, retailers and organisations. These include posters to communicate departmental progress towards sustainable procurement targets and a video for a well-known US brand to train staff on fibre certification practices. Other work in this area includes the creation of a guide to selecting more sustainable fabrics for a UK-based brand and engagement and training materials for the Better Cotton Initiative, featuring an animation to clearly explain how their chain of custody system works.

Strategic partnerships:

The strategic partnerships we form help us further accelerate our knowledge and impact. We continue to work with leading companies and collaborate with other partners in the field of sustainability in fashion. Some examples for our partnerships include:

Alliance for Responsible Denim:

Background image: Will Culpepper

The Alliance for Responsible Denim (ARD) is an initiative from the Amsterdam University of Applied Sciences (Centre for Applied Research in Economics and Management), House of Denim, Circle Economy and MADE-BY that started in autumn 2016 for a period of two years.

ARD brings together denim brands and key sector stakeholders to collectively take steps towards improving the ecological sustainability impact of denim production. This includes establishing measurements, benchmarks and standards for resource use (e.g. chemicals, water, energy) and recycled denim.

In the Alliance, MADE-BY leads the working group on ‘Measurement and Benchmarking of Denim Finishing’ Within this group, we are establishing a common measurement framework for resource use and providing a practical toolkit for brands to choose more sustainable recipes and finishing steps. We also plan to conduct related pilot projects within the denim supply chain as well as with consumers.

More information: www.denimalliance.org

Fashion for Good

Background image: Fashion for Good

Fashion for Good sparks and scales innovation by offering practical action in the form of support and funding, shares best practice and lessons learned in open-source roadmaps, and fosters sector-wide collaboration for the entire apparel industry to change.

Fashion for Good is changing the apparel industry through innovation and new business models. Its innovation platform scouts for, nurtures and funds early-stage ideas and it scales proven technologies and business models for wider adoption by the industry. Its Apparel Acceleration Fund aims to catalyse access to finance and its open-source Good Fashion Guide shares knowledge to help the apparel industry transform. As a convenor for change, Fashion for Good enables conversation and collaboration, bringing together co-locators at its first hub in Amsterdam, as well as visitors to the Fashion for Good Experience to learn more about Good Fashion.

Open and inclusive, Fashion for Good will share all knowledge and lessons learned from its activities. In doing so, we want to inspire all stakeholders in the fashion industry to work toward a future in which everyone – farmers, workers, customers, and communities – can flourish.”
Leslie Johnston, C&A Foundation

As part of the Circular Apparel Community, MADE-BY is part of a group of like-minded organisations and partners, which has been invited by Fashion for Good to join offices in an historic building in the heart of Amsterdam.

This community will embrace collaboration to create change and build a vibrant ecosystem of entrepreneurs and innovators in the name of circular fashion.

Other partners include the Sustainable Apparel Coalition (SAC), Zero Discharge of Hazardous Chemicals (ZDHC). We are delighted to join the group and very much welcome the opportunity of this outstanding initiative.

More information: fashionforgood.com

Next: Transparency