100% Organic Cotton, the name says it all as the only material used is 100% organic cotton. All products that are produced by Fair&Co are made of certified organic cotton, whether it is women’s, men’s, children’s, baby garments, bed, bath or kitchen textiles. In most cases the organic cotton is also purchased under the Fair Trade principle, which gives the farmers the guarantee of a fair price.

But Fair&Co wants to take it a step further and works closely with MADE-BY with the aim of producing all of their products under fair working conditions in all of their factories in Europe and abroad.

The Track & Trace system is important to Fair&Co as they see transparency to be a key factor in their business. Consumers are increasingly aware of the state of the world and are demanding higher standards. The Track & Trace system gives them clear info on the origin of the product and the circumstances under which it was produced.